Principles of marketing / (Record no. 25460)

MARC details
000 -LEADER
fixed length control field 00603cam a2200229 a 4500
001 - CONTROL NUMBER
control field 15152249
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250416165934.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080124s2008 njua 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008003309
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789357055215
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency dlc
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Edition identifier 659.144 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip ... et . al
245 00 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Kotler, Philip ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 19 ed.
Remainder of edition statement indian
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida UP
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. c2023.
300 ## - PHYSICAL DESCRIPTION
Extent xxxv, 736 p. :
Dimensions 28 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Suppress in OPAC No
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        MSE Library MSE Library General stacks 16/04/2025 Donation   659.144 KOT b11808 16/04/2025 1 16/04/2025 Books
        MSE Library MSE Library General stacks 16/04/2025 Donation   659.144 KOT b11809 16/04/2025 2 16/04/2025 Books
        MSE Library MSE Library General stacks 16/04/2025 Donation   659.144 KOT b11810 16/04/2025 3 16/04/2025 Books

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